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MarketLinc Online Sales AcceleratorTM Program
 
Measurably Optimize Sales Performance On Your Website!

Highlights:
Increase online
conversions to
maximize revenues
– without investing
in driving new traffic
to your website
   
Provide your
web visitors with
multiple means of
talking to a live
Sales professional
   
Optimize your Average Order Value (AOV) and help customers find the ideal product fit by engaging your online customers and ensuring all their needs are covered

Key Capabilities

PRM Methodology
Clients attain a distinct competitive advantage through predictable, repeatable sales results, campaign after campaign


Working closely with our clients’ marketing and sales teams, MarketLinc strategists develop a close understanding of all strategic issues and Key Performance Indicators (KPIs).MarketLinc’s proven Prospect Relationship Management methodology and best-practices is applied to ensure the highest efficiencies are reached through detailed planning and tracking of all stages in the sales conversion process.

Marketing Database
Marketing data on customers and prospects is the key asset to all PRM programs.

MarketLinc enables the effective use of marketing data from any source, both internal and external, such as web visitors, clients’ existing customers, clients’ marketing leads, list rental, etc. This programs primary source of marketing data will be your website visitors.

Click-to-Chat Sales Support
Click-to-Chat empowers prospects to access personal sales at low cost Add a highly visible “click-to-chat” feature to key web pages of your website for prospects to engage our sales professionals.

Proactive Chat Sales Support
Proactive Chat delivers personal sales at low cost Add a dynamic chat invitation to key pages of your website for our sales professionals to engage online prospects at key moments in the interaction

Inbound Sales Desk
Ability to add a toll-free number to key website pages, at crucial points in the sales process, for Prospects to engage with MarketLinc’s TeleSales professionals over the phone

Not Now’s Cultivation
“No, not Now” prospects are the hidden gems with the potential to become either profitable or highly profitable.
Through scoring the “No, not Now” or “Not interested” prospects, MarketLinc’s PRM programs manage the relationship with these prospects, which represent future revenue opportunity, and ensure that all future opportunities are properly cultivated through a carefully designed follow-up program geared at the reasons for the delay in the decision to buy.

MarketLinc’s process-driven, relationship-building cultivation program to support Prospects through all stages of readiness-to-buy until a sale is closed. Prospects receive ongoing messages with calls to action, such as invitations to webinars, new white papers, etc.

At any point in the Cultivation program, a Prospect becomes active by taking action, which immediately triggers a status change, making the “undecided” prospect active and visible in the pipeline again.

PRM Portal
On-demand Access
On-demand client and staff access to MarketLinc’s PRM platform for Lead Status, Reporting, and Performance Monitoring, Data Handling and List Management

System Integration (CRM, e-Comm, etc.)
Optional system integration between our PRM platform and your CRM and/or e-Commerce platforms